Docs

Guides that stay put.

Step-by-step setup for tracking calls and sending their outcomes to your ad platforms. Every guide shows when it was last checked, and its address won't change.

Start here · Google AdsTrack calls from Google call adsTrack calls placed straight from Google call assets and call ads by campaign, and send their outcomes back to Google Ads as call conversions.Updated October 22, 2026Read the guide

Getting started

Put the tracking tag on your website.

Install the tracking tagAdd Saylia's tracking tag to your website so each visitor sees a tracking number and every call is tied to the ad, keyword and page behind it. How it works, what it records, single-page apps and troubleshooting.Updated September 28, 2026

Google Ads

Calls from call ads, and sending outcomes back as conversions.

Microsoft Advertising

Offline conversions, matched by click ID.

Microsoft Advertising offline conversionsSend calls, qualified calls and booked calls to Microsoft Advertising as offline conversions, matched by the Microsoft click ID (MSCLKID) with the caller's hashed number attached — goal setup, timing rules and troubleshooting.Updated September 28, 2026

Meta

Phone-call events through the Conversions API.

Meta Conversions API for callsSend calls, qualified calls and booked calls to Meta as phone-call events through the Conversions API — dataset and token, which events Saylia sends, matching, Meta's 7-day rule and deduplication.Updated September 28, 2026

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