Conversation intelligence

Know what happened on every call, without listening to any of them.

Every recorded call is transcribed, labelled by speaker, summarized and read for what matters to your business: was it a lead, did it book, what did they need, and what got in the way.

Get startedHow verdicts become conversions
  • All 7
  • Booked 2
  • Qualified, not booked 2
  • Not a lead 2
Example · Tuesday morning
CallerVerdict
(512) 555-014310:42 · Google AdsBookedAC repair
(737) 555-018810:31 · Google AdsQualifiedPrice shopper
(512) 555-010210:17 · Organic searchBookedFurnace tune-up
(833) 555-012010:09 · MetaNot a leadRobocall
(512) 555-016709:58 · Business ProfileNot qualifiedOut of service area
(512) 555-013109:44 · Microsoft AdsQualifiedAgent to call back
(512) 555-011909:30 · DirectNot a leadWrong number

On every call

What every call comes back with.

The business side and the caller are told apart — agents, menus and recorded greetings on one side, the customer on the other — so the transcript reads like a conversation and the verdict reads like a manager wrote it.

  • The outcome

    • Qualified lead
    • Booked
    • Reason not booked
    • Reason not qualified
    • Reason it wasn’t a lead

  • What they needed

    • Service requested
    • Service type: repair, install & replace, maintenance, estimate
    • Customer type: residential or commercial

  • How it went

    • A one- or two-sentence summary
    • Caller sentiment
    • Agent rating

  • What happens next

    • Callback number and email the caller gave
    • A transcript labelled by speaker
    • The recording, a click away

Built for your industry

A good call, judged the way your industry judges it.

What counts as qualified or booked depends on what you sell. The lists every call is sorted into — reasons, services, customer types — start from your industry and vertical.

  1. Default
  2. Industry
  3. Vertical

Reason, service and customer-type lists: the most specific list wins.

Home services

Booked when the company commits to send a technician and the caller accepts, same-day dispatch included.

Commercial services

Not qualified: out of service area when the request is outside your coverage, with the area they asked about.

Reasons

Reasons, not just results.

A call that didn’t book is only useful if you know why. Every verdict comes with one, in words your team already uses.

Why it didn’t book

  • Price shopper
  • Couldn’t meet the time requirement
  • Excessive hold time
  • Agent needs to call back
  • Call dropped
  • Answering service couldn’t book
  • Caller isn’t the homeowner
  • Transferred to voicemail
  • Referred to a sales rep

Why it wasn’t qualified

  • Out of service area
  • Service not offered
  • Cancel
  • Reschedule
  • Follow-up on earlier work
  • Rework
  • Returning our call

Why it wasn’t a lead

  • Robocall or spam
  • Wrong number
  • Solicitation
  • Job inquiry
  • Hung up before speaking

Accuracy

Measured, not assumed.

A verdict is only worth sending to an ad platform if it’s right. So it’s checked the way you’d check a new hire: against people who know the answer.

  • Accuracy you can measure

    Verdicts are scored against a ground truth of audited calls, so accuracy is measured rather than assumed.

  • Tested before it ships

    Changes to how calls are read are measured against audited calls.

  • Knows when a call never reached you

    Disconnected-number intercepts, blocked-caller messages and unavailable mailboxes are recognised, so a broken forwarding setup shows up as a problem, not a short call.

  • Corrections count

    Reviewers can correct a verdict, and corrections join the audited set that accuracy is measured against.

Coaching

Coaching that starts with the calls that got away.

The calls worth reviewing are the qualified ones that didn’t book. Saylia puts them in one list, with the reason attached.

  • Find the calls that got away

    Filter to qualified calls that didn’t book, by campaign or by day. That list is your coaching agenda.

  • Coach on specifics

    Answered calls carry an agent rating alongside the summary and transcript, so feedback points at a moment, not a feeling.

  • Spot the pattern

    If one campaign brings mostly price shoppers, the fix is the ad, not the agent. Reasons roll up so you can see it.

Verdicts become conversions.

Qualified and booked calls go to Google Ads, Microsoft Advertising and Meta with a value. Calls that weren’t leads never do.

See conversion sync

Questions, answered

Do you record every call?
Recording is on by default, and you control it in your number settings. You can also play a consent message before the call connects.
Which calls are analyzed?
Every recorded call that connects, unless analysis is turned off for the account. Calls blocked as spam are still logged with the reason, so nothing disappears.
How accurate is it?
Accuracy is measured field by field against calls that people have audited. We’ll walk you through how it performs for your kind of business before you rely on it.
Can we change what counts as qualified or booked?
What counts as booked is written for how service businesses book work — a technician committed and accepted, not a promise to call back. The lists calls are sorted into, like reasons and services, start from your industry and vertical. Talk to us about definitions for your business.
Can someone correct a verdict?
Yes. A reviewer can correct any field on a call, and corrections become part of the audited set accuracy is measured against.
Who can see transcripts and recordings?
Only people with access to that account. Roles control who can view calls, and recordings play through links that expire within an hour.

See what your calls are really worth.

Get started, and every call is followed from the ad click to the conversion your ad platform receives.

Get startedRead the guides